✦ Free field guide · PDF

How to show up in AI search.

What ChatGPT, Gemini, and Google's AI answers look for before they recommend a local business — and the nine things you can check and fix this week. Short, plain-English, no fluff.

1. 01 The front door movedWhy an AI answer has no page two — and why that's winnable.
2. 02 How AI decides who to recommendEntities, structured data, and the three things engines weigh.
3. 03 The nine things that decide itThe same nine categories Volamo grades — each with a 60-second check.
4. 04 Quick wins you can do this weekA ten-item checklist. No developer, no budget.
5. 05 What's harderThe structural work, and where to get help if you want it.